The Chevrolet Spark (pictured) wore a multitude of identities including the Chevrolet Beat and Holden Barina Spark while its successor was also marketed as the Opel Karl, Holden Spark and Vauxhall Viva.
The original car (from 1998) was even more confusing as it carried Daewoo, Pontiac, FSO, Chevrolet and Formosa badges, among others.
Talbot Horizon (1978) – 9 MODELS
Winner of the European Car of the Year in 1978, this otherwise forgettable hatchback featured Chrysler, Talbot or Simca badges in Europe , while in America it was sold under the Plymouth (Horizon (pictured), Scamp, Turismo) and Dodge (Charger, Omni, Rampage) banners.
Opel Kadett (1984) – 9 MODELS
The Kadett badge goes right the way back to 1936, but when the model went front-wheel drive in 1979 GM got quite carried away. This car would also be sold as the Chevrolet Kadett, Pontiac Le Mans, Passport Optima, and once the car had been revised once more it also wore an array of Daewoo badges (Cielo, Le Mans, Nexia, Racer), as well as the Vauxhall (pictured) and Opel Astra.
Isuzu Trooper (1991) – 11 MODELS
Not for the first nor indeed last time in this story, the prolific nature of this large SUV reflects the imperial scale of General Motors, which bought a large slice of Japan’s Isuzu in 1972.
The second generation Trooper was more luxurious than the first one and filled various gaps in GM’s global SUV lineup, which saw it sold as the Chevrolet Trooper (US and Canada), Opel Monterey (continental Europe), Vauxhall Monterey (UK), Holden Jackaroo and Monterey, and HSV Jackaroo (Australia). Other companies bought the model in to fill some of their gaps too; Honda sold it as the Acura SLX in the US and Honda Horizon in Japan, while it was sold as the Sanjiu 3-Nine Isuzu Trooper in China.
GM T-Car (1974) – 13 MODELS
It is probably only fitting that General Motors wins this competition. After all it’s arguably been in the badge engineering game since it began in 1908, and most definitely since the early 1930s.