It may have a name that looks like two typos in quick succession, but the iCaur Robox previews what vehicles from one of Chery’s newest brands could look like in the future.

Revealed at this year’s Beijing motor show, the Robox – which has no association with the popular game Roblox, but is rather a portmanteau of ‘robot’ and ‘box’ – is a concept car from the iCar brand, which was only established in 2023.

Confusingly, Chery has locked in the ‘iCaur’ name for this brand in markets outside China, though it’s still pronounced ‘iCar’ with the ‘u’ being silent. The brand is due to launch in Australia early in 2027.

CarExpert can save you thousands on a new car. Click here to get a great deal.

The Robox concept is a rakish vehicle by iCaur standards, given the brand only offers extremely boxy, upright SUVs. iCaur calls this a “future-classic design philosophy, combining timeless proportions with forward-looking design elements”, with the Robox concept said to feature a “streamlined OneBox silhouette”.

There are still rugged design touches, like flared wheel-arches, roof racks, and chunky Comforser CF1100 all-terrain tyres wrapped around 19-inch wheels.

However, the Robox has a short front overhang and a roofline that forms one neat arc from the base of the windscreen through to the tailgate.