The BMW 7 Series and its electric i7 sibling have been given a significant overhaul, led by styling inspired by the ‘Neue Klasse’ iX3 mid-size SUV and i3 electric sedan, as the German brand’s flagship sedan prepares to take on the upcoming electric Mercedes-Benz S-Class.

BMW describes its upgraded limousine as “the most extensive model update ever carried out by the BMW Group”, which “marks the beginning of a technology rollout – spanning drive system variants and market segments – from which all future BMW cars will benefit”.

Production begins in July 2026 and the updated 7 Series is due to arrive in Australia in the fourth quarter of this year (October to December). The refreshed i7 electric vehicle (EV) is expected to arrive first, with plug-in hybrid (PHEV) versions to follow, although specific timing is yet to be confirmed.

Local equipment levels and pricing will be announced next month, but the latter is expected to increase from $272,900 before on-road costs for the current entry-level 740i and $306,900 before on-roads for the existing i7.

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Seven model grades have been revealed for Germany, including three versions of the i7 – the i7 50 xDrive (all-wheel drive), i7 60 xDrive and i7 M70 xDrive – alongside the 750e xDrive PHEV and 760e xDrive PHEV.

The petrol-powered 740 xDrive and diesel-powered 740d xDrive complete the range – both incorporating 48V mild-hybrid technology – while BMW has confirmed a petrol V8 variant will be added to the lineup in future.

The update, known internally as a ‘Life Cycle Impulse’, brings revisions to the sedan’s square-edged, upright ‘monolithic’ exterior design to more closely resemble BMW’s Neue Klasse models, and includes new BMW Individual two-tone paint finishes.

“We’re merging Neue Klasse with luxury. This car is all about presence,” said BMW designer Max Missoni. “The grille stands proud and the eyes are focused.”