A new range-topping Toyota Tundra is said to be in development to take on the Ram 1500 TRX and Ford F-150 Raptor – and now it appears the forthcoming model has been christened with a name.

According to US website The Drive, Toyota has filed a trademark application for ‘TRD Hammer’, with the name presumably referencing the King of the Hammers off-road race held annually in the Californian desert.

Members of an online forum report Toyota sent a survey to Tundra owners recently to gauge interest in potential names, including TRD Baja, TRD Iron, TRD Pro-S, TRD Bizurk, and TRD Quake, as well as the TRD Hammer.

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2021 Toyota Tundra TRD Desert Racer concept
2021 Toyota Tundra TRD Desert Racer concept

Owners were asked to rank the names from one to six, and were given the following explanation:

“This high-performance truck package is designed for off-road enthusiasts, featuring an engineered long-travel suspension and 37-inch all-terrain tyres. With the truck’s unique wide fenders, high-clearance bumpers, and a powerful engine, it achieves exceptional off-road capability and performance.”

The trademark gives a name to a partially camouflaged prototype Tundra that was caught testing in Michigan in July 2025, featuring bolstered guards, suspension changes, and larger mud-terrain tyres.