Subaru, like many Japanese auto brands, has been slow to embrace the electric vehicle (EV) world – at least until now with the arrival of the facelifted Solterra mid-size electric SUV.

But before we get into it, it’s important to rewind. As little as five years ago, fully electric SUVs like the Tesla Model Y were taking the world by storm, sparking real conversations about the need for Western legacy brands to pick up their pace in order to keep up, especially as the Chinese car industry continued to rise.

Many European brands announced ambitious EV plans, but in Japan things moved a bit more slowly. Subaru was no different, at that point offering just two half-baked ‘hybrid’ models amid a lineup dominated by petrol-powered combustion vehicles.

In 2022, though, Subaru presented its first effort at proper electrification. Through a longstanding partnership, Subaru assisted in engineering the Toyota bZ4X and eventually rebadged and lightly restyled the mid-size electric SUV as the Solterra, which was launched in Japan, Europe, China, and the US that year.

It didn’t arrive in Australia until early 2024, and it wasn’t well-received. Too expensive and a too-short driving range were key complaints, contributing to a meagre sales count of just 588 in almost two years – a figure which was comprehensively dwarfed by the Model Y’s 22,239 sales in 2025 alone.